# Loyalty plugin for WooCommerce stores

WooCommerce Loyalty Program

Everything you need to build customer loyalty on your WooCommerce store: Referrals, Points & Rewards, and VIP Ranks in one plugin

  • A complete loyalty suite for your WooCommerce store
  • Create unlimited earning and redemption rules tailored to your business
  • Fully customizable loyalty widget and loyalty page to match your brand
  • Advanced fraud protection keeps your program secure from abuse
  • Real-time analytics dashboard to track ROI and program performance
  • One-click points & profile sync to Klaviyo, Omnisend, Mailchimp, Brevo and others
  • Safe test mode lets you perfect your setup before customers see it

A subscription entitles you to 1 year of updates and support from the date of purchase. You can cancel your renewal anytime, and the plugin will keep working. You just won't be getting ongoing updates and support after the licence expires.

14 DAYS MONEY BACK GUARANTEE We believe in our product. If for any reason it does not work the way you need it, we will issue a refund.
WooCommerce referral program features and settings dashboard

GET MORE CUSTOMERS

Referrals

A complete referal system based on the #1 Refer a Friend plugin with unique features. Turn your customers into powerful brand advocates and grow your customer base with dual rewards that benefit both referrers and their friends.

  • Automated welcome emails for new referral program members
  • Always-visible rewards widget to maximize program engagement
  • Unique referral links or referral codes generated automatically for each customer
  • Flexible reward structures for both advocates and referred customers
  • Automatic coupon generation and email delivery system
  • Real-time referral activity monitoring and reporting
  • Built-in fraud protection against suspicious referral activity
  • Comprehensive analytics for referral traffic, conversions and revenue
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woocommerce refer a friend referral program settings

KEEP THEM COMING BACK

Points and Rewards

Keep customers engaged and motivated with our Points and Rewards program. Customers can earn points for purchases, social media follows, and reviews, and redeem them for rewards like discounts and free products.

  • Issue points for purchases, social shares, birthdays and more
  • Send emails for points earned and email reminders to spend earned points
  • Enable or disable any earning action at the click of a button
  • Create fixed, percentage, or free shipping rewards
  • Specify points cost for each reward and let customers redeem their points at any time
  • Limit reward coupons to particular products or categories, and set coupon duration
  • Adjust colors, fonts and copy to match your brand and blend into your store design
  • Track total points earned & redeemed, redemption rate, rewards issued and more
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WooCommerce VIP ranks and tier management dashboard

VIP TREATMENT

Ranks

Elevate your top customers with a flexible VIP ranking system. Create unlimited tiers, reward progression with exclusive perks, and watch customers compete to reach higher ranks for better benefits.

  • Dual ranking modes: rank by total points earned or total revenue spent
  • Flexible time-based tracking with lifetime, calendar year, or custom date ranges
  • Create unlimited rank tiers with custom badges and milestones
  • Automatic rank progression with real-time advancement and visual progress tracking
  • 5 types of rank rewards: bonus points, discount coupons, free shipping, points multipliers, and manual rewards
  • Automatic reward issuance when customers achieve new ranks with claim tracking
  • Customer-facing rank dashboard with badges, progress indicators, and achievement notifications
  • Comprehensive admin analytics with user distribution stats, activity reports, CSV export, and REST API
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WooCommerce loyalty program widget and branding customization

BRANDED EXPERIENCE

User Experience & Branding

Create a seamless, on-brand loyalty experience that delights customers. Customize every visual element, text string, and interaction point to perfectly match your store's look and feel—no coding required.

  • Customizable landing page with Gutenberg block, modular sections, and guest mode support
  • Floating loyalty widget (beacon) with flexible positioning, mobile controls, and test mode
  • Complete brand color customization for primary colors, text, buttons, and all UI elements
  • Comprehensive text customization for every element: headers, descriptions, buttons, messages, and prompts
  • Dynamic text templates with placeholders for personalized messaging (e.g., "You have {{points}} points")
  • Multi-tab interface organizing Earn Points, Redeem, Rewards, Referrals, Ranks, and History
  • Guest user customization with personalized messaging, custom login links, and branded prompts
  • Performance-optimized with lazy loading, caching-friendly architecture, and lightweight implementation
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WooCommerce loyalty program member management dashboard

POWERFUL ADMIN TOOLS

Member Management

Take complete control of your loyalty program with powerful admin tools. Manage members, track activity, adjust points, monitor referrals, and export data—all from an intuitive dashboard designed for efficiency.

  • Complete member directory with detailed profiles, points balances, ranks, and advanced filtering
  • Comprehensive activity log tracking every points transaction with real-time statistics
  • Manual points adjustment for individual members with custom descriptions
  • Bulk points import via CSV with batch processing, validation, and progress tracking
  • Referral activity dashboard with analytics, top referrers leaderboard, and revenue tracking
  • Rank distribution statistics and reward claims tracking with detailed activity logs
  • Flexible refund options: convert order refunds to store credit points with automatic adjustments
  • One-click CSV exports for all data views with date range filtering and multi-field search
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WooCommerce loyalty program marketing integrations dashboard

SEAMLESS INTEGRATIONS

One-Click Marketing Sync

Sync loyalty data to your marketing tools with a single click. Automatically push points balance, earn/spend events, referrals, and loyalty milestones to customer profiles—unlocking powerful segmentation and automated campaigns across your email and SMS platforms.

  • One-click sync with Klaviyo, Omnisend, Mailchimp, and Brevo. No coding required
  • Send points balance, earn/spend events, referral actions, and rank changes to customer profiles
  • Use loyalty milestones to trigger automated flows like win-back emails and VIP rewards
  • Judge.me integration: award points for verified reviews automatically with full customization
  • Secure API key setup with simple toggles per integration
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With Full Refund Policy

Our Pricing Plan

Our pricing is based per number of sites using the WPGens plugin. We have a full refund policy within 14 days of the purchase date. A subscription entitles you to 1 year of updates and support from the date of purchase. You can cancel your renewal anytime, and the plugin will keep working, you just won't be getting ongoing updates and support after licence expires.

Single Site - 1 Year Updates
$149

To be used for a single website.

1 Year of FREE Updates and support

14 Days full refund policy, no question asked

Choose Personal
Up to 3 Sites - 1 Year Updates
$289

To be used for up to 3 websites.

1 Year of FREE Updates and support

14 Days full refund policy, no question asked

Choose Business
Single Site - Lifetime Updates
$399

To be used for a single website.

Unlimited FREE Updates and support

14 Days full refund policy, no question asked

Choose Personal
Unlimited Sites - 1 Year Updates
$499

To be used for unlimited websites.

1 Year of FREE Updates and support

14 Days full refund policy, no question asked

Choose Professional

Frequently Asked Questions

Find answers to common questions about the WooCommerce Loyalty Program plugin. Need more help? Our support team is here for you.

Can I run referrals, points, and ranks programs simultaneously?

Yes! The plugin is designed to run all three programs together. You can enable or disable each module independently based on your needs, or combine them for a comprehensive loyalty strategy.

How does the fraud protection work?

The plugin includes built-in fraud detection that monitors suspicious referral activity, prevents self-referrals, tracks IP addresses, and flags unusual redemption patterns to keep your program secure.

Can I customize the appearance to match my brand?

Absolutely! You have complete control over colors, fonts, text strings, and layout. Customize the loyalty widget, landing page, and all customer-facing elements without any coding required.

What happens to points when customers get refunds?

You have full control over refund handling. Points can be automatically deducted, converted to store credit, or handled manually based on your refund policy preferences.

Can I test the program before making it live?

Yes! The plugin includes a safe test mode that lets you set up and perfect your loyalty program configuration before your customers see it. Test all features without affecting your live store.

How do customers track their loyalty status?

Customers can view their points balance, rank progress, referral activity, and rewards through the always-visible loyalty widget or the dedicated loyalty page with a comprehensive dashboard.

Can I create different reward tiers for VIP customers?

Yes! The Ranks module lets you create unlimited VIP tiers with unique rewards for each level, including bonus points, exclusive discounts, free shipping, and points multipliers.

Does the plugin work with my existing WooCommerce setup?

The plugin is fully compatible with WooCommerce 4.6 and above, including the latest versions. It integrates seamlessly with your existing store without affecting other functionality.

Still have questions? Contact our support team
What they say

Trusted by 7000+ customers

Our plugins are used by more than 7000 websites across the globe. All of our plugins are rated 5 stars on WordPress.org. Don’t just take our word for it, check what others are saying about WPGens.

I bought and tested the plugin with WooCommerce Subscription and it works like a charm. I had some specific questions to the developer and he responded very fast and helped me. I suggest the plugin!

Refer a Friend PREMIUM
@rinpocse91

If your looking to set up a referral program on your WooCommerce site to boost up your site sale “Refer A Friend for WooCommerce by WPGens” is your plugin to go for. Little blown away with an amazing support provided from (Goran) the plugin working exactly what you want to set up a referral system. Good job guys!

Refer a Friend PREMIUM
@samroon007

We deal with dozens of applications and plugins on a daily basis. Many of them are excellent, but few have truly excellent support. The Refer A Friend plugin is one of them: the response to my questions is always fast, friendly and very helpful.

Refer a Friend PREMIUM
@smartDIYer

This plugin is awesome. It looks good, it’s light weight, has great support – everything you can expect from a paid plugin, only it’s free!!!!

Swifty Bar
@ofirbeigel

Read all testimonials on WordPress Repository.

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